Meyer Partners: A Full-Service Nonprofit Marketing Agency

Looking for time-tested marketing expertise tailor-made for mission-driven organizations? The Meyer Partners team is ready to bring your cause to more people, leading to more awareness, more donations, and more good.

Meyer Partners is a full-service nonprofit marketing agency specializing in direct mail fundraising and data-backed marketing campaigns. Whether you’re experiencing lagging donor retention rates, high acquisition costs, or landing pages that aren’t converting, we’ve got you covered.

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Our Core Nonprofit Marketing Services

A stack of letters to show that Meyer Partners is an experienced direct marketing fundraising agency

Direct Response Fundraising

We’re a direct mail fundraising agency that can help you gather the donations you need to further your mission while prioritizing long-term donor value. We provide:

Fully integrated direct response fundraising services across print and digital channels.
Experience-informed direct mail fundraising appeal timing, content, and design.
Donation appeals focused on building lasting relationships with donors.

Explore direct mail services

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Email Marketing Campaigns

Our donor-centric approach to email campaigns emphasizes building relationships with your existing supporters and attracting new ones. We know that:

Donors in different stages of the fundraising cycle need different approaches to be driven to act.
Emails need to be tailored based on your donor segments.
The perfect emails, appeals, and newsletters encourage your audience to engage in personalized ways.

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Donor Analytics & Segmentation

Your data is the key to an effective fundraising plan. We provide a suite of data analytics services to turn your organization’s marketing efforts into a precise, data-driven strategy:

Donor file audits that clearly indicate where your nonprofit can better allocate resources to maximize your fundraising.
Predictive models that identify likely candidates for mid and major gifts, recurring gifts, legacy gifts, and more.
Donor segmentation strategies that guarantee your lists are the best they can be for your nonprofit’s goals.

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Campaign Cultivation Strategy

We know how important cultivation is to maintaining mid-level support and converting mid-level donors to major donors, so not every one of our communications will ask directly for increased donations. Instead, we build trust and respect through:

Multiple stewardship touchpoints for donors who are good candidates for upgrading their donations.
Carefully crafted messages that make donors want to give without feeling pressured.
Personalized communications that urge them up the donor pyramid toward their maximum giving potential.

Explore strategy services

Fundraising Consulting

Whether you’re marketing planned gifts or launching a disaster relief fundraiser, our expert nonprofit marketing and fundraising consultants can help. At Meyer Partners, our team will:

Optimize your landing pages to drive donations and keep supporters coming back.
Generate effective, multichannel appeals for funds tailored for your unique donor segments.
Harness the power of human empathy by targeting the audiences most likely to respond, tapping into their generosity with the right timing and messaging.

Explore fundraising consulting services

Why Work with Meyer Partners?

Direct mail fundraising gets results.

At Meyer Partners, we believe in the power of direct mail, and we know how to use it strategically to drive donations for your cause. As an experienced direct marketing fundraising agency, we’ll help you:

Cultivate your housefile and prospect list
Segment recipients for better audience targeting
Design direct mail fundraising appeals that resonate with your unique supporters

We use data to drive our strategies, and we focus on donor cultivation and relationship-building as we craft appeals. Our direct marketing and fundraising campaigns leverage moving storytelling, thoughtful design, and a focus on human connection to get results. Explore our work to see how we’ve helped nonprofits increase their response rates by 31%.

Our marketing consultants understand nonprofits.

With years of first-hand experience in fundraising, we understand the ins and outs of nonprofits, and we believe deeply in the altruistic principles upon which your nonprofit is built.

Over the years, we’ve learned that the key to a nonprofit’s success lies in its relationships—real, meaningful relationships with your donors. Relationship-building informs everything we do at Meyer Partners—not just the fundraising strategies we implement for your cause, but also the way we work with you.

Our genuine belief in your work drives us to achieve excellence in every aspect of what we do. We know generosity is happening all around us, and we’re dedicated to helping you harness it.

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Our Process: Data-Driven Nonprofit Marketing Consulting

We believe you should reach your supporters on their doorsteps and their devices, so we’re committed to integrated, multichannel marketing approaches that actually work. Here’s what our collaboration could look like:

Before we launch a campaign, we do a deep dive into your donor data. We don’t believe in guessing when it comes to what works for your nonprofit. We extract insights and use data analytics to inform every aspect of our strategy.
We use predictive models to strategize outreach. Our predictive models can tell us who’s most likely to donate when, and even how much that donation might be worth. This information allows us to target the right donors at the right times, earning you more donations.
We create expert donor segmentation strategies. Our years of experience with donor segmentation will not only help you generate more value from your database but also guarantee you reach your donors in the most personal, meaningful ways possible.
We launch your data-informed multichannel campaign. We focus on the channels we know will engage your donors the most, integrating both direct mail and digital channels.
The data doesn’t stop flowing after we launch a campaign. We continuously monitor every campaign to produce feedback and analytics that assess efficacy and tell us the next direction we can take to maximize results.

We’ll collaborate with your nonprofit to craft the best strategies, write the most engaging appeals, and achieve the maximum impact possible through your communications.

What Clients Say About Our Marketing Agency for Nonprofits

Featured

Janice Bryant, Vice President, Marketing, Communications and Public Relations, MAP International

“Meyer Partners has been an invaluable ally in our mission and success. Their expertise in strategy and implementation of our acquisition program has been a game-changer, leading to massive growth in our donor file. Their meticulous commitment to excellence has been instrumental in driving our organization forward and accomplishing more than we ever dreamed possible.”

Mark Hofman, Executive Director, LCMS Mission Advancement The Lutheran Church–Missouri Synod

“We consider Meyer Partners to be a full-fledged member of our team, and have been very pleased with this partnership. They understand our context, challenges, and strengths. Denny, Bonnie, Alyssa and the rest of the firm bring insights, experience, and capabilities we would be hard-pressed to duplicate, and deliver helpful insights into how we can better serve, communicate with, and engage with our constituents.”

Drew Forster, Director of Communications and Public Relations, National Coast Guard Museum Association

"With a long history in the industry, Bonnie, Dennis and their group are capable of managing sizable accounts. Bottom line, Meyer Partners is a highly productive, effective agency with a smart, engaged team that listens and produces."

Ileana Daly-Bronstein, Executive Director of Development, Bascom Palmer Eye Institute

“I’m thrilled to see the growth in our donor base. I like to spend my time visiting donors personally, but my time is limited! The communications strategies we’ve developed and implemented in concert with Meyer Partners are very important to our program.”

Marketing Consulting Success Stories

Through countless appeals, campaigns, and fundraisers, we’ve learned how to make great design and skilled storytelling work together to reach the humanity in your prospects, maximizing responses to your campaigns. Take a look at some of our success stories below.

Meals on Wheels

We successfully planned, executed, and monitored a fundraising campaign for Meals on Wheels of Northern Illinois that focused on lowering their donor acquisition costs while maintaining other metrics, like average donation size and donor lifetime value. Through our partnership, we:

Used data analytics and predictive modeling to better segment Meals on Wheels’ donor lists.
Created more personalized, targeted messaging for each segment.
Achieved increased response rates across the board.

Ultimately, we helped Meals on Wheels lower their donor acquisition cost by 68%.

Children’s Home and Aid

Children’s Home and Aid, a charity in Illinois dedicated to helping underserved children, had plenty of corporate support but sought to diversify its donor base by acquiring more individual donors. We knew they needed to increase their brand awareness, so leading up to their annual May fundraising event, we launched a broad multichannel campaign that included:

Outdoor banner ads
Digital and email campaigns
A radio give-a-thon on a prominent Chicago radio station

Through these channels, Children’s Home and Aid got their organization in front of over 40,000 donor prospects.

Upbring

When Hurricane Harvey devastated Texas in 2017, Austin charity Upbring sprang to action, providing disaster relief to Texans across the state. As an expert direct mail fundraising agency dedicated to maximizing Upbring’s impact, we provided the following support:

Before the storm even made landfall, our team was already working day and night to make sure Upbring’s emergency response was swift and effective.
We crafted direct mail fundraising appeals with powerful copy and design elements to encourage as many donations as possible.
We had urgent, compelling appeals for funds in Texans’ mailboxes within a few days of the storm.

The response was sweeping and generous, with a 31% higher response rate than previous appeals and a 20% increase in average gift size over any appeals that year.

The Salvation Army

The Salvation Army had a less-than-stellar Christmas fundraising season and sought to boost revenue in the Spring. After one donor agreed to contribute $3 for every $1 raised up to $200,000, we:

Identified a small group of high-value and mid-level donors to target with a strategic multichannel campaign.
Helped the campaign raise $210,000 in revenue even without the generous contribution of the triple-dollar donor.
Inspired another donor to make a generous $200,000 donation.

At the end of the day, this campaign raised $610,000 for the Salvation Army, far exceeding their expectations.

Meyer Partners is a nonprofit marketing agency that helped the Salvation Army maximize fundraising.

Concordia University Nebraska

Concordia University Nebraska sought to increase donations to its annual fund, which helps provide scholarships for students to attend the university. They weren’t seeing results, so they sought the help of a direct marketing fundraising agency with a track record of boosting fundraising success. Here’s what we did:

We designed a direct response appeal with meaningful, personal copy.
We incorporated individual students’ stories about the impact of the scholarship on their lives.
We highlighted matching gifts and recurring giving options in every direct mail fundraising appeal to increase gift sizes.

One month after we mailed this appeal, giving to the university’s annual fund was ahead of the prior year by 13%.

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Frequently Asked Questions

Meyer Partners is a full-service nonprofit marketing agency that specializes in direct mail fundraising and data-backed donor communications. We provide touchpoints throughout the entire donor lifecycle, helping you acquire new high-value donors, steward them through personalized outreach, and turn them into true, long-term partners in your mission.
Our team has over 30 years of experience helping 501(c)(3) organizations reach donors through genuine, heartfelt marketing communications.
We offer comprehensive marketing services designed to engage donors and nurture relationships that drive long-term value for your mission. Our core marketing services include:
- Direct mail fundraising
- Multichannel marketing
- Data analytics and predictive modeling
- Donor cultivation campaigns
- Planned gift marketing
- Disaster response fundraising
Partnering with an agency like Meyer Partners empowers you to convey your nonprofit’s story authentically, harness your donor data for more powerful communications, and amplify your mission to people who didn't know they would ever be supporters. We’ll use our decades of specialized experience to help you overcome common roadblocks like high donor acquisition costs, low retention rates, and generic messaging.
Yes! We are proud to work with nonprofits of all sizes across various cause areas. If you are a 501(c)(3) nonprofit organization looking for a team of committed marketing professionals, we are ready to assist you. Contact us to learn how we can tailor our services to fit your unique needs.

Connect with a trusted, full-service marketing agency for nonprofits

If you’re looking for an end-to-end nonprofit marketing agency with award-winning work and proven results, the Meyer Partners team is excited to work with you.

From awareness to engagement, fundraising, and retention, we’ve got the skills, passion, and creativity to engage your entire community of supporters and further your cause. Let’s come together to make the best of humanity happen.